Elizabeth Tucker cofounded ALIVE Media Group in 2001. AMG is a creative agency, content studio, digital marketing firm and publishing company. The publishing company tells the stories of interesting people doing remarkable things in the middle of America. They focus on telling the stories of artists, activists, entrepreneurs, makers and civic leaders who are making a positive social impact.

Elizabeth has served on several boards and planning committees in St. Louis including Planned Parenthood, COCA, the Saint Louis Fashion Fund, BBBS, Siteman Cancer Center, the Saint Louis Science Center and CAMSL.